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thegoodlife. is the first top-tier lifestyle brand established in the Middle East. While it wasn’t only a pivotal influencer on Middle Eastern sneaker culture, it was the pioneer.
Founded in Lebanon in 2009 by a passionate collector, the brand has grown to have a strong presence in the Gulf via brick & mortar and online operations.
The website was selling limited edition sneakers, the major challenge was to keep the website functioning smoothly, securely and at scale at the time of product launches. On product launch dates typically, the site would be hit by thousands of concurrent users.
In addition to human traffic, there would also be millions of hits by automated bots trying to browse the website and trying to make automated purchases. The challenge was to control suck bot behaviour without affecting the end user experience.
Implementation of a well thought firewall to filter and block such bots and increase the efficiency of a server with scaling up and down during peak / off-peak times.
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